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4 Steps To Bring Rewards Programs Into the 21st Century

I’m not afraid to admit, I love coupon shopping! I love the tiny thrill of seeing my total fall thanks to the simple act of handing the cashier a piece of paper. But come on now…a piece of paper?...

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TEDMED 2010 – Day 1: Focus on the miracles!

TEDMED Day 1:  Opening Session With the barrage of information these days, it’s not often that I encounter something that leaves me completely awestruck.  Well, one of those moments took place this...

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Casual Sects: Will Social Network Promiscuity Kill the Marketing Dream?

I rarely friend anyone. But I also rarely turn down a friend request—infrequent as they are—even if the potential connection is sketchier than a $100 Breitling. The result is a pretty random bunch of...

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